In the studio : OPX

Putting our energy into guidelines

2012-05-17T14:37:02+00:00

Starting to scope out the content for the brand guidelines of our energy sector based client....

A new typeface

2012-05-10T11:49:47+00:00

Working with FontSmith to finalise a new typeface for a branding project we're undertaking for a
large social enterprise client. We'll reveal more in due course....

British Design 1948—2012

2012-03-28T15:06:17+00:00

Just got back from the press launch of the new V&A exhbition 'British Design 1948—2012'
the show celebrates the best of British post-war art and design from the 1948 ‘Austerity Games'
to the summer of 2012. There are over 300 British design objects highlight significant moments in the
history of British design and how the country continues to nurture artistic talent and be a world
leader in creativity and design.

OPX outing will be arranged soon.

Crafting and grafting

2012-02-17T16:58:15+00:00

The work isn't finished yet for the Craft Council's Collect campaign, but the invites are
being printed. There'll be more lovely collateral to come for this Art Fair over the next few
weeks.

A trip to the country....

2012-02-08T11:48:39+00:00

Behind the scenes - we've had a workshop with Kate Humble to visually position Humble by Nature,
we are well and truly getting our hands dirty now!

Model world

2012-01-13T15:59:27+00:00

To help the Energy Saving Trust promote renewable heating subsidies to home owners, we created a
campaign based around a series of photographic narratives, each one telling a different story of the
benefits of the scheme.

Cut 'n' paste

2012-01-06T13:39:56+00:00

The new year sees us producing animations for a new brand identity. As ever we love getting back to
basics, so the scissors and sticky tape are out.

TYPO London

2011-10-31T15:49:37+00:00

October saw OPX partner Antony Harrington take to the stage at TYPO London 2011. It was a great
opportunity to show off some recent type-focussed OPX projects, plus a sneak peak at London
Typographica, our very own smartphone app and website aimed at type and lettering enthusiasts.

This is the first time the conference has been run in London, but judging by it's success, looks
to be an annual event.

[Read the TYPO London website
review](http://typolondon.com/blog/2011/10/antony-harrington-london-typographica/)

Photo: Gerhard Kassner

London Typographica

2011-10-20T11:42:12+00:00

London Typographica is our studio pet project. Aimed at type and lettering enthusiasts, we are creating
a smartphone app and website 'dedicated to mapping the typographic landscape of London'.

The idea is to enable type fans to capture photos of their favourite examples of publicly available
type and lettering. Once uploaded from the smartphone app, we will automagically add each photo to the
type map of London, showing exactly where it was taken.

An added bonus of the map is all the photos of a specific example will be documented in a chronological
order, which means it will be possible to see how type is changing or degrading over time.

To celebrate the launch we collaborated with [Graham Bignell and New North
Press](http://www.new-north-press.co.uk/) to produce some limited edition lettterpress posters.

Find out more about London Typographica [here](http://www.opx.co.uk/work/project/london-typographica/).

ISTD Awards 2011

2011-10-19T23:50:53+00:00

OPX won an International Society of Typographic Designers Premier Award for Corporate identity,
Logotypes and Brandmarks for the work we did for London cycle cafe, Look Mum No Hands! The awards
ceremony took place at the wonderful Museum of Branding, and we had great fun going though their
amazing collection of packaging.
Note the Sainsbury's 70s' cake packaging, beautifully typeset...